Personalization vs Differentiation vs Individualization

Kathleen McClaskey and I did some research on what personalization is and the differences between differentiation and individualization. We found very little information on the differences, and what we did find, we disagreed with many of the points. That lead us to create this chart:


http://barbarabray.net/2012/01/22/personalization-vs-differentiatio...

We would appreciate feedback.

Thanks

Barbara

Views: 55

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